Retrieve Report By Zone Id

Audience

This document is intended for software engineers, product or project managers responsible for the implementation of Taptica's API for reports.

Retrieve Report By Zone Id

Taptica Data API design to give Taptica clients a B2B solution for retrieving its’ data structure (client account structure) as well as its operation statistical data.

Taptica support 2 reports APIs

1. Get App

  Account static structure data – give the account its’ affiliates and apps.

2. Get Stats

  Account affiliate statistical data – give statistical data for time frame

End Point

Ad requests to the Taptica's API comprise:

A simple HTTP GET request of the form:

http://api.reports.taptica.com/v2/data?zoneid=ABC&token=SomeToken&from=20130120&to=20130122&format=json

Parameters Description

Parameter	Description
token	Authentication token provided by Taptica's Core
zoneid	Zone Id as provisioned by Taptica's Core.
byOffer	By Offer, if byOffer=false an aggregate report will be created
from	Date , start date to begin the report. (format:YYYYMMDD or YYYY-MM-DD)
to	Date , end date to end the report. (format:YYYYMMDD or YYYY-MM-DD)
format	xml, json or csv responses.

Return Value
XML, JSON or CSV dependent on the format value, default value XML

Reporting Examples

XML

<?xml version="1.0"?>
<response>
  <data>
    <item>
      <date>2013-01-30</date>
      <offerid>2080</offerid>
      <request>113524</request>
      <impression>31123</impression>
      <clicks>209</clicks>
      <conversions>1</conversions>
      <cr>0.478</cr>
      <fillrate>27.415</fillrate>
      <cost>2.00000</cost>
      <cpc>0.010</cpc>
      <ctr>0.672</ctr>
      <profit>-0.50000</profit>
      <revenue>1.50000</revenue>
      <rpc>0.007</rpc>
    </item>
  </data>
</response>

XML Error Example

<?xml version="1.0"?>
<response>
 <data i:nil="true"/>
 <error>
  unknown zoneid=7c2bfe27-6262-4942-b4e-660fa0f95bd1
 </error>
</response>

JSON

{ 
 "reports":[
 {
   "date":"2013-01-30",
   "requests":4072698,
   "impressions":4000034,
   "offerid":0,
   "fillrate":0.98,
   "clicks":14446,
   "ctr":0.463,
   "revenue":99.0,
   "conversions":1600,
   "cr":0.5,
   "cost":132.0,
   "cpc":0.0091,
   "rpc":0.0068,
   "profit":123343.00
 }]
}

JSON Error:

{"reports":null,"error":"Unknown zoneid=7c2bfe27-6262-4942-b4e-660fa0f95bd1"}

CSV

Date,OfferId,Requests,Impressions,Clicks,Conversions,CR,FillRate,Cost,CPC,CTR,Profit,Revenue,RPC
2013-01-30, 4072698, 3118472, 76.57, 14446, 0.463, 66, 0.456, 132.00, 0.00913, 0.0068531, 23433.00,99.00

CSV Error Example:

Unknown zoneid=7c2bfe27-6262-4942-b4e-660fa0f95bd1